3 Things Every Marketer Needs

I’ve been in the online marketing realm for a little while now and I’ve seen this model over and over again.
It’s pretty much like babies in the first few months of life.
Recently I was chatting with a friend who is due to give birth at any time now and she was talking to me about creating a feeding schedule.
I told her you’ll figure it out.
Feeding, changing and sleeping patterns of new born babies may vary but what I found was that once they (meaning the child) found their rhythm it wasn’t going to change any time soon.
The basic formula is feed – sleep for two hours – wake up – poop – feed – sleep for two hours.
Rinse and repeat!
So no need for a spreadsheets and models to track data.
Babies have been doing this for the last millennium. That pattern will never change unless you give birth to an alien.  (and I don’t mean an illegal one)
Similarly with online marketing there’s a pattern of how you do business.
It’s the same pattern.
Visitor to website
Visitor sees capture page
Visitor enters information on capture page
You follow up with visitor.
Website —->>> Capture Page —->>>> Email follow up.
 
This model hasn’t changed in the last 10 years and we don’t really know if it will.
In the video below I share with you these three fundamental components of online marketing and why you should START with these rather than a Facebook or Twitter account!
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